Cult beauty brand Bourjois is back and we couldn’t be more excited

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  • We’re feeling all nostalgic.

    Who remembers the days of the Bourjois Healthy Mix Foundation? It was one of the best foundations available, and super affordable too.

    In fact, everything from the cult beauty brand was budget friendly, so we were heartbroken when the news broke that Bourjois was being discontinued back in December 2019.

    However, we just heard that the iconic French cosmetics line has returned to the UK, and is available to shop exclusively at Superdrug. The products launched online today, and will be rolling out instore over the summer.

    “Superdrug is absolutely thrilled to welcome the iconic Bourjois brand back to the UK, especially as the range was previously a firm favourite with our customers,” said Megan Potter, Superdrug’s Trading Director.

    “Parisian beauty is having a big moment thanks to Emily In Paris – and let’s face it, that chic French style will never go out of fashion! Customers will be happy to see the return of Bourjois’ hero products including the Little Round Pot Blushers.”

    We’ve rounded up all of the products that we can’t wait to get our hands on, from their Healthy Mix primer, a new mascara, bold lipsticks and more. Keep on scrolling and get ready to shop…

    Bourjois Healthy Mix Face Primer, £9.99 | Superdrug
    This lightweight, non-sticky and non-greasy primer conceals signs of fatigue by covering redness and dark circles. It also has pigment correcting technology, to help achieve a flawless base.

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    Bourjois Healthy Mix Anti-Fatigue Concealer, £9.99 | Superdrug
    The Bourjois concealer erases signs of fatigue for a rested look. Its glide-on formula blends easily into the skin, and the blend of Vitamins C, E and B5 help to give a radiant finish.

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    Bourjois Little Round Pot Blusher, £8.99 | Superdrug
    This blusher is made in an exclusive baked technology process. Its incredibly transparent and light texture formula is easy to apply and blends impeccably. One stroke of the brush reveals the irresistible rose scented aroma.

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    Bourjois Rouge Velvet The Lipstick, £9.99 | Superdrug
    Looking to wow with a bold matte lipstick that won’t smudge? Meet Bourjois Rouge Velvet The Lipstick, a gorgeous long-wearing lipstick that won’t dry out the lips thanks to its moisturising formula.

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    Bourjois Twist Up The Volume Mascara, £11.99 | Superdrug
    Take lashes to new heights with the new Twist Up The Volume Mascara – the only Bourjois mascara with a unique 2-in-1 brush that combines lengthening power and volumizing intensity.

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    Bourjois Rouge Velvet Ink Liquid Lipstick, £10.99 | Superdrug
    Rouge Velvet Ink is a game-changer when it comes to flawless lips. Its tattoo-like liquid formula remains lightweight and comfortable for 24 hours, leaving lips touchproof and transferproof.

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